BNR: business in Tanzania

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On March 9, 2023, I was again a co-host and 'world conqueror' on BNR radio. This time it was about doing business in Tanzania. Listen back to the broadcast here. 'Pole pole pole' is a common Tanzanian expression: it means: 'calm, calm', or…

BNR: business in India

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On Feb. 9, 2023, I co-hosted BNR radio as "World Conqueror," to provide cultural explanations on doing business in India. Listen back to the broadcast here. Many people in India see education as the most important route to break the existing…

See what the Dutch Say

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Our book is for sale on Amazon. It concerns a picture book, with visualizations of Dutch expressions and cultural explanations in the English language. Lighthearted yet with deep cultural insight. Interesting for expats, migrants, business…

Book launch!

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The online book launch 'See what the Dutch Say', possible to watched back on Youtube. It concerns a photo book with visuals of Dutch expressions, accompanied by cultural explanation. The book is a co-creation of four authors: Jussara N.P. de…

Negotiation in Kenya

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This article was originally published on the CUBE IN platform of the van de EU, meant for SME's in emerging markets Why should I read this document?  Negotiating in a foreign country (and possibly a foreign language) is always a big challenge: …

Trust in Kenya

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The article 'Building trust and relationship in Kenya' was originally published on the CUBE IN platform of the EU, meant for SME's in emerging markets. Short introduction Trusting relationships form the prerequisite for any successful business.…

Employees in Kenya

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My article 'Attract, retain and find employees in Kenya' has originally been published on the CUBE IN platform of the EU, for SME's in emerging markets. Important! The 5 most important things to know about managing employees in Kenya are the…

Finding business partners in Kenya

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This article has originally been published on the CUBE IN platform of the EU, meant for SME's in emerging markets. Important! The 5 most important things to know about doing business in Kenya are the following: Business is done between people…

Culture and Corona in Africa

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Please see my article on LinkedIn. https://www.linkedin.com/pulse/culture-corona-africa-ao-alette-vonk/

A mighty tree has fallen

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https://geerthofstede.com/geert-hofstede-passed-away-1928-2020-obituary/